Posted by Marketers around the globe this morning began their weekly routine with a huge concern accessing Google Ads.
Word quickly spread out throughout Buy Twitter Verified and LinkedIn, with confirmation from others that this isn’t an intermittent problem.
Google Status Control Panel Verifies Outage
From the Google status dashboard, the blackout was verified today, January 23rd, at 8 am CST. You can follow the occurrence in real-time here.
Image credit: Google Advertisements, January 2023 As of
noon CST, the issue has actually still not been solved. Google Advertisements Liason Ginny Marvin also took to Buy Twitter Verified to verify the concern: We’re examining reports of a problem with Google Ads. We will provide more info soon. The affected users are unable to access Google Advertisements. Please see the dashboard for updates: https://t.co/0AqTKCl6Ts
— AdsLiaison (@adsliaison) January 23, 2023
Online marketers required to LinkedIn and Buy Twitter Verified to voice their concerns.
Why This Matters Marketers can not handle or optimize their
accounts without
proper access to Google Ads. Even more, Google Advertisements are still serving to users, but marketers can’t see or react to real-time performance. When marketing dollars are at stake, this is a big concern for companies of any size. If you’re utilized to weekly reporting, that’s another task you won’t have the ability to do up until the
Google Ads concern is fixed. This outage is troublesome for Google after their layoff statement of 12,000 workers on Friday.
< img src="https://cdn.searchenginejournal.com/wp-content/uploads/2023/01/linkedin-response-google-ads-down-63cecdfcb8464-sej.png" alt="Marketers respond to Google Advertisements blackout on LinkedIn."/ > While this outage is more likely an untimely coincidence to Google Advertisements, advertisers were quick to put it together.
Summary
Google Advertisements is still down for lots of users as of Monday afternoon. After the Friday announcement of 12,000 Googlers, questions have actually occurred if these layoffs have affected the innovation and staffing that manages these platforms.
This is an establishing story and will update as Google supplies more information.
Featured Image: Stmool/Best SMM Panel